Consulting
- Brand Auditing
- Brand Consulting
- Competitive Analysis
- Cross-Media Marketing Strategy
- Budget Planning & Management
- Project Management
- Corporate and Product Naming
- Internal Brand Onboarding
Creative
- Brand Development
- Corporate and Product Identity
- Websites
- Online Marketing
- Marketing Collateral
- Advertising (online, print, radio)
- Exhibit & Environmental graphics
- Merchandising
- Direct Mail
We have helped clients of all shapes and sizes build their market presence and maximize their return on investment.
Manufacturing
- Automotive
- Consumer Goods
- Cryogenics
- Electronics
- HVAC
- Industrial Gas
- Plastics
- Railroad
- Safety
Not-for-Profit/Associations
- Animal Welfare
- Arts
- Educational
- Environmental
- Health/Research
- Legal
- In-Home Care
Professional Services
- Banking/Financial Services
- Business/Technology Consulting
- Construction/Management Services
- Civil Engineering
- Distribution
- Gaming
- Healthcare
- Hospitality
- Real Estate
- Risk Management
- Staffing & Recruitment
We are the fully-outsourced marketing team for most of our clients, many with whom we have collaborated for over a decade.
Regardless of our role, what matters most is ensuring we can make a difference.
Communication
We find that positive results are best achieved through open and honest dialogue in a collaborative environment. We pride ourselves on our ability to structure conversations and follow a process that achieves objectives and is respectful of everyone’s time.
Added Value
We add value through our deep knowledge in cross-media implementation, media and print buying and our ability to architect strategies that ensure a quicker path to success.
Brands are born from new ideas – products, services, innovations.
In order to grow stronger, brands need to evolve and respond to a constantly and rapidly changing market.
We’re experienced in many brand life stages, from fashioning emerging brands to revitalizing maturing brands.
What is your brand stage?
- Revitalizing a Mature Brand?
View Weldcoa > - Launching a Start-Up?
View Morris Gaming > - Naming and Branding a Non-Profit?
View Argentium Care > - Targeting New Markets?
View MAT >
Michael Piper
Partner
Mike brings nearly 30 years of branding experience and marketing insights to each and every client relationship.
He has defined brands for public and private corporations, consumer and retail products, and manufacturing and service industries, in both regional and global markets.
“Developing a brand is serious business. There’s always a lot on the line. We share a deep level of trust with our clients. And there is nothing more satisfying than when our hard work results in a brand that feels right for the company and will make the difference in their market”
Mike has served on the Board of Directors for The Entrepreneurship Institute, as Chair for the Chicago Book Clinic, has participated as a Judge in design competitions, and has been a featured speaker at regional and national events. Mike has been an active member of the Young Entrepreneurs Organization and the Business Marketing Association.
Mike enjoys dining, travel, live music, sports and the outdoors, and likes to maintain a constant flow of remodeling and landscaping projects. He can often be found encouraging one of his children at their sporting events or in their artistic ventures.
Christine Gravel
Partner
Christine ensures client success through her ability to architect long-term marketing strategies while simultaneously focusing on all of the details instrumental in building their brands and growing their sales.
Her professional background in publishing, design, web development and agency environments influences her approach to building client brands through traditional and digital communications.
“Our process begins with listening to our clients. Only after we have a deep understanding of who they are, where they want to go, and what keeps them up at night, can we begin to apply our skills to affect positive results. We never stop asking questions and listening.”
A native Bostonian, Christine brought her talents to the Midwest at the turn of the century and has since established roots in Chicagoland.
Christine has served on on the Board of Directors for Reach Out Rescue, an animal fostering NFP, and is an active board member for Open Heart Magic, where she also performs as a bedside magician for hospitalized children and serves on various sub-committees.
In her free time, Christine loves to cook and travel. She is also a caregiver and running companion to her many adopted dogs.