ABSOLUTE ZERO DOWNTIMETM
Absolute Zero was formed in 2012 to meet the demand for the service and maintenance of cryogenic pumps in the compressed gas industry.
While the parent company was already a trusted name in the industry, it was important to establish Absolute Zero as a separate and equally trustworthy supplier providing sales, service and training.
The brand elements supported the operational environment and delivered a strong service message.
Their success led to a sale in 2017.
“It was critical that we immediately establish this business as a credible solution for the market. The brand Proverb created absolutely delivered!”
- Wordmark
- Positioning Statement
- Brand Development
- Market Positioning & Strategy
- Online Presence
- Sales Support Literature
- Fleet Graphics
- Exhibit